News

22 January 2025

New APPG launches to advocate for the advertising industry

The three pillars of advertising, through the AA, IPA and ISBA, came together yesterday to launch a new APPG for the advertising industry in Parliament.

The new APPG (All-Party Parliamentary Group) will raise the profile of advertising and share positive economic and social contributions with parliamentarians. Future meetings will showcase the successes of the industry in areas such as responsible advertising, jobs, regional investment, exports and AI.

The first key speaker and Chair of the APPG was The Rt Hon Dame Karen Bradley DBE MP, who explained how both parliamentarians and the advertising industry can collaborate to understand the impact of Parliamentary decisions and regulation on both businesses and the hundreds of thousands employed by the industry. Read more…